Communications

Nothing is as spooky as silence…
It’s the scariest time of year – Halloween! Everywhere I look there are spooky decorations, gory costumes, horror movies, and dishes of high-calorie candy. However, none of these things strike as much fear into the heart of an average person like an interview request from a reporter. As the former […]

Tips for Crisis Communications
In this article discussing best practices for Interacting with the Media, I’ll address one of the most stressful interview situations: crisis communications. A crisis could involve anything from a death, accident, illegal activity, environmental activities…or anything that is unpleasant to talk about. Here are a few things to keep in […]

How to Deliver a Great Media Interview
It’s time to be interviewed by a reporter, but you don’t have to worry. You’ve done a lot of prep work. In my previous articles examining the nuances of Interacting with the Media, we have: Unveiled “The Most Important Thing” to giving a successful media interview, which is: Know your […]

How to Prepare for a Media Interview
Preparation is everything when it comes to interviews with members of the media. Good preparation helps you feel comfortable, confident and in control. NOT preparing can lead to the very opposite. Here are some basics for preparing for a media interview that should help put your mind at ease before […]

What Reporters Need
I can totally understand the feeling. You get a call from a news reporter who wants comments from you about an incident, issue or event. This leads to an immediate physical reaction. You feel your whole body tense up. Dry mouth attacks. A reporter is precisely the last person you […]

The Most Important Thing to Giving a Successful Media Interview
It’s been said that the number one fear of most people isn’t of heights, or death, or bugs, or clowns. The number one fear of Americans is public speaking. So, if you’re surprised one day with a request to speak before a crowd, or give a media interview (which is […]